Santeon inks content distribution deal with RadioactiveGiant
ECM Plus – Santeon has signed a content distribution agreement with RadioactiveGiant to enable UBFilm.com to distribute content on RadioactiveGiant’s multichannel network reaching over 30 million Internet-enabled devices in the US and over 100 million worldwide.
According to the two firms, the agreement will also provide UBFilm with access to RadioactiveGiant’s independent film library of over 20,000 titles, which will be distributed on the UBFilm.com portal.
Santeon said they and RadioactiveGiant planned to collaborate on content monetization and promotion strategies for the collective content offerings. Santeon Media will integrate RadioactiveGiant’s independent content and ad network with UBFilm.com’s content management and authentication platform that will provide reliable and secure content delivery supporting a variety of business models.
“We believe signing the agreement with RadioactiveGiant will bring significant and immediate value to the UBFilm.com customer as well as film viewers who will soon have instant access to over 20,000 films in addition to our growing library of films. We are very excited to have a partnership with RadioactiveGiant and believe that it will bring mutual value for both organizations,” commented Ash Rofail, CEO, Santeon Group, Inc.
“Digital media has opened direct distribution channel opportunities to develop new business models, content discovery, and audience development programs for both established and emerging independent filmmaker. We are pleased to have formed this alliance with Santeon’s UBFilm, which we believe will provide independent filmmakers more opportunities to fund, produce and promote their films with worldwide distribution,” commented Albert Sandoval, CEO, RadioactiveGiant.