RTG Ventures’ media business RTG Media launching a cloud-based content management service, ArchiveGo.com.
BY PAUL QUIGLEY
ECM Plus – According to the RTG Ventures, the new Archive2Go service is aimed at corporations that own digital media content with a secure way of managing media with access from any internet enabled device.
RTG said that /ArchiveGo.com would offer a round-the-clock catalogueing and archiving service with automatic back-up.
ArchiveGo also boasts a single-click interconnect to CloudChannel, RTG Media’s auto-syndication and monetization application,
CloudChannel is a platform supporting media owners’ content to monetize it directly from their own archive.
Colin Burgess, RTG Media’s technology director, commented: “ArchiveGo.com was borne out of the needs we identified while working with record labels on the CloudChannel product and because of my specific expertise, we were able to create a solution very quickly.”
Added Burgess: “I don’t think we’ve come across a single company in our space that doesn’t like the idea of what CloudChannel can do for them, but many organizations don’t have their whole back catalogue in good enough shape to be able to take advantage of its unique monetization methods. It quickly became clear that there was a role for us in organizing the catalogues prior to monetizing them and to do that, we needed a tool. Meeting another unidentified business need will give RTG an additional source of revenue and illustrates one of our core values of being opportunity driven. This new technology will act as a stepping stone towards full integration with CloudChannel.”
Burgess also said that when they could not find a solution at the right price to buy, the company decided to build its own and that it had been so well received, that the company is now opening it up to the wider market by selling it online as a web application. “For our core markets, we’re wrapping a service layer around the product providing not just the technical infrastructure, but also the people they need to get their assets properly cataloged and archived” Burgess added.