NAB SHOW: Silver screen moguls mashed by fleet foxes of user generated content

Digital rebels mashing up content in low-budget movie-making

NAB Show to host Super Session on next-generation film-making

ECM Plus +++ NAB 2011 will this year be featuring a new theme of ‘Digital Rebels: The New Generation of Filmmakers and Storytellers’, a Super Session looking at the latest innovations in what they call ‘daring film productions’ and digital techniques they use.

Moderated by Adobe’s senior VP and GM John Loiacono, the session will take place on Tuesday, April 12 at the NAB Show in Las Vegas.

Panelists include Gareth Edwards, director, ‘Monsters’ and ‘Godzilla”; Tyler Nelson, assistant editor, ‘The Girl with the Dragon Tattoo’ and ‘The Social Network’; and Jacob Rosenberg, director, chief technology officer for Bandito Brothers.
The session will focus on a new generation of filmmakers who defy the massive movie budgets of the past and instead rely on fast, low-budgeted filmmaking to tell a narrative. Panelists will discuss their revolutionary production and distribution practices, as well as new technologies that facilitate digital filmmaking, such as RED and DSLR cameras and software that provides integrated solutions and workflows that make this form of storytelling possible.
As senior vice president and general manager of Adobe’s Digital Media Solutions Business Unit, Loiacono leads the development of Adobe’s media solutions which empower digital artists and storytellers to transform powerful ideas into great content. Prior to joining Adobe, Loiacono served as executive vice president of software at Sun Microsystems with responsibility for software technologies.
An accomplished director, writer and cinematographer, Gareth Edwards has been tapped by Warner Bros. and Legendary Pictures to direct the new “Godzilla” movie, tentatively set for release next year. He previously wrote and directed “Monsters,” the 2010 independent sci-fi thriller and was a BAFTA-award winning and Emmy-nominated visual effects creator for clients such as The Discovery Channel and the BBC.
Tyler Nelson is currently the assistant editor of “The Girl with the Dragon Tattoo,” and previously served as assistant editor on “The Social Network” and “The Curious Case of Benjamin Button.” He started his career as an assistant editor at Angus Wall’s commercial editing house, Rock Paper Scissors, before moving from commercials to feature films.
Jacob Rosenberg has contributed his technical knowledge to a number of feature film projects, including “Superman Returns,” “Standard Operating Procedure,” the Rolling Stones documentary “Shine a Light,” “Avatar,” and the acclaimed independent film, “August Evening.” His recent directing credits include the short film “December Story” and commercials for Harvey Nichols, Zebra Technologies and Ford.

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Filed under Citizen Journalism, Content Creation, ENG - Electronic News-Gathering, Industry News, UGC - User-generated content, Workflow

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