CoreMedia launches new Web Content Management Solution for Media and Entertainment
By ECM Plus staff
ECM Plus +++ CoreMedia has launched a new software solution for the media and entertainment industries.
According to the company, CoreMedia Solution for Media and Entertainment boasts web content management for broadcasters, publishers and media portal providers to create and deliver highly optimised and contextual experiences for their online audiences.
The new system combines CoreMedia’s premise WCM platform with new capabilities and applications designed specifically for media and entertainment companies.
Firms can also opt for cloud-based SaaS media and entertainment applications from CoreMedia partners Internet Broadcasting and T-Systems Multimedia Solutions that leverage CoreMedia’s CMS.
CoreMedia Solution for Media and Entertainment Capabilities and Benefits include: delivering online experiences – Contextualisation allows content publishers to gain an understanding of the audience they want to reach, and deliver the right content to them in real-time, from articles to advertising to social engagement.
It also claims to extend the life of content and enables media companies to easily syndicate and repurpose content across multiple platforms and devices, substantially increasing value and visibility of content
“Media and entertainment companies today are at a critical juncture – to be competitive they must reinvent themselves and radically adapt their business models to capture and monetise an online audience,” said Glenn Conradt, Vice President, Global Marketing and North America for CoreMedia. “Winners will succeed in redefining their marketplace with relevant and compelling digital content delivered with operational excellence. CoreMedia – with 15 years’ experience, its roots in media and now with the CoreMedia Solution for Media and Entertainment – is empowering online publishers to unlock the value of their content to build, expand and monetise a loyal and engaged online audience.”
CoreMedia Solution for Media and Entertainment is available now.