EPiServer launches multi-channel CMS with EPiServer 7 CMS
By ECM Plus staff
ECM Plus /London/ +++ EPiServer has just released EPiServer 7 CMS, the first content management system that it says can enable marketers and editors to ‘create’ content that works seamlessly across channels.
According to the vendor, businesses can ensure that online presence is optimised for conversions and results by delivering a consistent customer experience across mobile, tablet and desktop screens from one platform.
The new version also supports relevant traffic from social channels and personalising the communication based on the customer context, marketers can expect increased results and conversion rates.
EPiServer 7 CMS also offers standard connections for SharePoint, Dynamics CRM and SalesForce.com. Beyond standard connectors, the integration platform offers an open and flexible interface that can easily integrate with other systems such as SAP, Oracle, Amadeus, and a variety of other data sources.