ISP finds British ‘bulldog spirit’ alive and well

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Britons proud of being British – Plusnet ISP survey

Plusnet reveals eight out of ten people are proud to be British

By ECM Plus staff

ECM Plus /London/ +++ Internet Service Provider Plusnet has revealed that 81% of the nation feel proud to be British.

Plusnet commissioned a survey, with focus groups and insights from psychologist Dr. Cliff Arnall, which found that 80% of Brits say family gives them sense of pride.

Plusnet CEO Jamie Ford said: “This year Plusnet changed its strapline to ‘We’ll do you proud’ which, by coincidence, has been a rather fitting move given the events of 2012.”

Added Ford: “We’re certainly a proud nation when it comes to our culture, sense of humour and our heritage. However, it is matters closer to home and the everyday actions of family that generates the biggest sense of pride and here at Plusnet, we’re committed to making our customers proud of the products and services we provide every day.”


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Filed under Analysis, Analytics & Metrics, Planning & Forecasting, Telecommunications

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